Scholarly Works


SELECTED WORKS


Click here to view selected research posted on SSRN. 

 

Dr. Edgell is interviewed for the article, Managing Creatively, in Kogod Now.

 


SCHOLARLY WORKING PAPERS AND CREATIVE WORKS IN PROGRESS

     

Edgell, Robert A. (Forthcoming). What is harm in innovation networks? Working Paper.


Edgell, Robert A. (2010). Actor creativity profiles. Working Paper [AMJ target] 


Edgell, Robert A. (2010). Heterogeneity, conflict, cooperation, and team creativity. Working Paper [CIM target] 


Edgell, Robert A. (2010). Creativity premium models. Working Paper [CIM target]


Edgell, Robert A. (2010). Reframing the evolving media industry. Working Paper [CIM target]


Edgell, Robert A., & Michels, C. (2004). Cities and creative multiculturalism, Working Paper. St. Gallen, Switzerland: University of St. Gallen.


Edgell, Robert A., Harasta, B., Pfyl, R., & Xu, Y. (2004). Corporate governance and media: Supervisory boards in media firms, Working Paper. St. Gallen, Switzerland: University of St. Gallen.


Edgell, Robert A. (2004). The effects of “variduction” and “coflict” on strategic knowledge creation, Working Paper. St. Gallen, Switzerland: University of St. Gallen.


Edgell, Robert A., & Kimmich, P. (2004). Communication between subcultures in the field of Architecture: Discourse analysis, Working Paper. St. Gallen, Switzerland: University of St. Gallen.


Edgell, Robert A., & Xu, Y. (2003). Unlocking hidden intellectual property value: Do copyrights encourage innovation in the digital age? Working Paper. St. Gallen, Switzerland: University of St. Gallen.


 

SCHOLARLY RESEARCH OR CREATIVE WORKS PUBLISHED


Edgell, Robert A. & Vogl, R. (Forthcoming 2012). A Theory of Innovation: Benefit, Harm, and Legal Regimes. Law, Innovation and Technology, 4(2).


Edgell, Robert A. & Vogl, R. (2011). A network view of human ingestion and health: Instrumental artificial intelligence. In B. Johnston, & M.-A. Williams (Eds.), Proceedings of the AAAI-11 Workshops: AI and Smarter Living. San Francisco, CA: AAAI Press.


Edgell, Robert A. (2011). Online course design: Leading Highly Creative Organizations (HCOs). Entrepreneurship Educator: Courses, Cases & Teaching eJournal, 6(13).


Edgell, Robert A. (2007). Creativity and Management in the Media Industry. Dissertation, University of St. Gallen. [Note: Springer offered to publish the dissertation in the monograph series, Physica]


Edgell, Robert A. (2006). Greenhouses and glass tree houses: Women in media, Ink Reader, Vol. Fall. San Francisco, CA: Independent Press Association.


Edgell, Robert A. (2001). Profitable Marketing and Branding in the Digital Economy.  AMA Seminars, New York, NY.


Edgell, Robert A. (1993). The Grading Dilemma, The Bottom Line. New York, NY: Columbia University, Business School.


 

ACTION RESEARCH


Edgell, Robert A., & Vogl, R. (2011). Stanford Intellectual Property Exchange (SIPX): Conceptualizing an open innovation problem frame. Palo Alto, CA: Stanford University, Media X and Code X Projects.


Edgell, Robert A. (2011). An approach to graduate-level case analysis. San Francisco, CA: Ameursian.


Edgell, Robert A., & Getz, K. (2010). Curriculum assessment committee: Business, language, and culture program assessment spring 2010 study. Washington, DC: American University, Kogod School of Business.


Edgell, Robert A., & Ward, L. (2009). Curriculum Assessment Committee: MBA communication assessment spring 2009 study. Washington, DC: American University, Kogod School of Business.


Edgell, Robert A., Ricks, D., & Post, J. (2008). International programs subcommittee: Expansion opportunities study. Washington, DC: American University, Kogod School of Business.


Edgell, Robert A. (2007). ONA development strategy. Washington, DC: Online News Association.


Edgell, Robert A. (2006). A theory of independent media and social change. San Francisco, CA: Independent Press Association.


Edgell, Robert. A., Jue, L., & Landry, R. (2006). Women in media incubator study: Amplifying the voice of women and women’s issues. San Francisco, CA: Independent Press Association.


Edgell, Robert. A. (2006). IPA funding database. San Francisco, CA: Independent Press Association.


Edgell, Robert A., & Landry, R. (2006). IPA strategy 2005-2007. San Francisco, CA: Independent Press Association.


Edgell, Robert A. (2006). The new IPA in diagrams: New organizational design. San Francisco, CA: Independent Press Association.


Edgell, Robert A. & Huy, K. (2005). Advertising network diversification feasibility study: Prevalence of ethnic media in the independent press. San Francisco, CA: Independent Press Association.


Edgell, Robert A. (2005). Funding our voices: Funding plan to grow and sustain our enterprise 2005. San Francisco, CA: Independent Press Association.


Edgell, Robert A., Ahmed, S., Mahoudi, F., Passanisi, C., Marcus, A., Pelletier, B., & Pelletier, M. (2005). Findings presentation to the board from the architectural committee. San Francisco, CA: Potrero Court Homeowners Association.


Edgell, Robert A., Mueller, R., & Grau, R. (2002). Media MBA globalization strategy. St. Gallen: University of St. Gallen, Media MBA.


Edgell, Robert A. (2001). Development strategies. San Francisco, CA: Bay Area International Development Organizations.


Edgell, Robert A. (2000). Ranking strategies and recruitment marketing approach. New York, NY: Columbia University, Business School Executive Education Program.


Dimacali, R., Edgell, Robert A., & Weltzien, C. (1999). Website user requirements, navigation, and conceptual design. San Francisco, CA: Carclub.com.


Edgell, Robert A., & Weltzien, C. (1999). Club growth strategy. San Francisco, CA: Carclub.com.


Edgell, Robert A., & Weltzien, C. (1999). Club membership strategy. San Francisco, CA: Carclub.com.


Edgell, Robert A. (1999). Club websites: Retention strategies. New York, NY: Doubleday Interactive.


Edgell, Robert A. (1999). Club websites: Master content strategy. New York, NY: Doubleday Interactive.


Edgell, Robert A. (1999). Website content enhancements. New York, NY: Doubleday Interactive.


Edgell, Robert A., & Olsen, L. (1999). Club websites: Email marketing strategy. New York, NY: Doubleday Interactive.


Edgell, Robert A., & Olsen, L. (1999). Doubleday Interactive: New organizational design, roles, and responsibilities. New York, NY: Doubleday Interactive.


Edgell, Robert A. (1999). Gay and lesbian book club positioning strategies. New York, NY: Doubleday Interactive.


Edgell, Robert A. (1999). Signature relationship strategy: Premium member program. New York, NY: Doubleday Interactive.


Edgell, Robert A., Fantera, S., Moran, D., Robinson, B., & Magnan, K. (1999). Business and marketing strategy for Doubleday Book Club. Garden City, NY: Doubleday Direct


Edgell, Robert A. (1998). Doubelday Direct and Books Online: Relationship concepts and strategies. Garden City, NY: Doubleday Direct.


Edgell, Robert A. (1998). Preliminary club internet concept. Garden City, NY: Doubleday Direct.


Edgell, Robert A. (1998). Doubleday Book Club magalog concept: "Diamond Reader". Garden City, NY: Doubleday Direct.


Edgell, Robert A. (1998). Doubleday Book Club preferred member program: "Gold Reader" strategy. Garden City, NY: Doubleday Direct.


Edgell, Robert A., Fantera, S., Weltzien, C., Colas, T., Lee, A., & Magnan, K. (1998). Lifestyle clubs strategies. Garden City, NY: Doubleday Direct.


James, J., & Edgell, Robert A. (1997). African American book club strategy and test launch. Garden City, NY: Doubleday Direct.


Edgell, Robert A. (1997). Integrated brand management: A guide to enhancing DDI interaction with our various members. Garden City, NY: Doubleday Direct.


Edgell, Robert A., & Paglino, S. (1996). Music, video, and merchandise program strategic repositioning. Garden City, NY: Doubleday Direct.


Edgell, Robert A., & Sarnoff, R. (1995). BBGNA Asian country attractiveness study. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). BBGNA competitor profiles study. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). BBGNA investment proposal guidelines: A simplified guide to completing information-only and approval submissions. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). BBGNA reporting requirements. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). Book program committee report. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). DBMCI Meredith acquisition proposal. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). Major title acquisitions cost escalation study. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). Paper price increase study. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). Proposed modifications to the DBMCI monthly reporting package. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). Quarterly book club testing report. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). Strategic review of Doubleday Australia and New Zealand. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1995). Title base study: Comparison of titles common to DBMCI & DDANZ. New York, NY: Bertelsmann Book Group North America.


Edgell, Robert A. (1994). DBMCI reporting study and proposal. Garden City, NY: Doubleday Book & Music Clubs.


Edgell, Robert A., Enriquez, J., McClure, W., & Swift, C. (1993). Market study: Weiss beer in America? New York, NY: Columbia University, Business School.


Edgell, Robert A., & Enriquez, J. (1992). Entertainment marketing study: Limelight’s Shampoo and the New York club scene. New York, NY: Columbia University, Business School.


Edgell, Robert A., & Carleton, S. (1992). International business strategy for Dutch & Lithuanian joint venture: General Fashion Service; Kerstel Fashions B. V.; Texsteel Establishment Ruggell; and Drobe. Unpublished Master's Thesis, Erasmus University, Rotterdam School of Management, Rotterdam, The Netherlands.


Edgell, Robert A. (1992). USCO MarCom sales collateral effectiveness study. Rochester, NY: Xerox.


Edgell, Robert A. (1982). Site selection analysis for NASA visitor center. Shaker Heights, OH: URS Dalton.


 

RESEARCH ADVISOR

Formal or informal advisory roles for the following research projects:


Burriesci, C. (2011). Industry and corporate fraud: An analysis on long-term stock performance. Unpublished Honors Capstone, American University, Washington, DC.


Chan, C. (2011). Accounting for sustainability: Green accounting: Creating a monetary value for environmental factors and factoring sustainability costs into financial results. Unpublished Honors Capstone, American University, Washington, DC.


Gilbert, S. (2011). Private wealth management business development: The Boynton Group case. Unpublished Independent Study, American University, Washington, DC.


Hartnett, K. (2010). Corporate culture differences: The Philadelphia Flyers and Washington Capitals. Unpublished Honors Capstone, American University, Washington, DC.


Theard, A. (2010). A new view of sexual harassment: Gender and cultural diversity. Unpublished Honors Capstone, American University, Washington, DC.


Wuermli, A. (2010). The political economy of scavenging: The Cartoneros of Buenos Aires. Unpublished Master's Thesis, American University, Washington, DC.


Boyadzhiev, H. (2008). The impact of digital cinema on the movie industry: Time for a change? Unpublished Honors Capstone, American University, Washington, DC.


Goodrich, D. (2007). Where is the music? An analysis of the recording industry major labels enduring digital media transformation. Unpublished Honors Capstone, American University, Washington, DC.


Vogl, R. (2005). Media independence and democracy. Palo Alto, CA: Stanford Law School.


Arseguel, B. (2004). Broadcast public service announcement: Save Alaska from oil drilling: The Alaska Wilderness League.


Wentholt, R. J. (1992). The Triffin dilemma (film). The Netherlands: Netherlands Public Broadcasting.


 

CONFERENCE PARTICIPATION


AAAI 2011 Workshop on Artificial Intelligence and Smarter Living: The Conquest of Complexity [Presenter]


Academy of Management 2007, 2008, 2009, 2010, & 2011 Annual Meetings [Reviewer, Presenter, and Session Facilitator]


Stanford University Law School Program in Law, Science, and Technology 2009 Conference: Sixth Annual E-Commerce Best Practices [Participant]


Stanford University Law School 2009 Conference on Intellectual Property Law and the Biosciences [Participant]


University of St. Gallen 2008 US Conference: Beyond Market Turmoil, New Business Models for the World Economy [Participant]


Stanford University Law School Program in Law, Science, and Technology 2008 Conference: Fifth Annual E-Commerce Best Practices [Participant]


Stanford University Law School Program in Law, Science, and Technology 2008 Symposium: Transatlantic Information Law [Participant]


Media Consortium Conference 2006 [IPA Delegate]


Independent Press Association Annual Conferences 2005 & 2006 [Co-organizer]


St. Mary’s College of California and La Salle University Barcelona, Technology and Business Innovation Bridge, International Innovation and Venture Funding Conference 2004 [Organizer]


University of St. Gallen Media Conference 2003 [Discussant]


 

SESSION OR PANEL PARTICIPATION


"Dynamics of Open Innovation" at the 2011 Academy of Management Annual Meeting [Session Facilitator]


American University World Creativity and Innovation Week Panel 2010, “Innovation: Hidden Assumptions, Paradoxes, and What Could Be in Universities” [Panelist]


University of St. Gallen MCM Institute Panel 2003, “Media and War” [Moderator]


Saint Mary’s of California SEBA Panel 2002, “Lessons from Enron” [Panelist]


 

GRANTS


Edgell, Robert A., Landry, R., & Jue, L. (2006). George Washington Williams fellowship for journalists of color (IPA), $100,000. San Francisco, CA: Ford Foundation.


Edgell, Robert A., Landry, R., & Jue, L. (2006). Grassroots media project New York (IPA), $30,000. New York, NY: New York Community Trust Foundation.


Edgell, Robert A., Landry, R., & Jue, L. (2006). Grassroots media project New York (IPA), $25,000. New York, NY: Katherine and David Moore Family Foundation.


Edgell, Robert A., Landry, R., & Jue, L. (2006). Voices that must be heard (IPA), $100,000. San Francisco, CA: Ford Foundation.


Edgell, Robert A., & Landry, R. (2006). General operating support for the Independent Press Association (IPA), $1,033. San Francisco, CA: Trillium Asset Management.


Edgell, Robert A., & Landry, R. (2006). General operating support for the Independent Press Association (IPA), $1,000. San Francisco, CA: Expansion Capital Partners.


Edgell, Robert A., & Landry, R. (2006). Independent press development fund administration (IPA), $275,000. San Francisco, CA: Ford Foundation.


Edgell, Robert A., & Landry, R. (2006). Independent press development fund net asset (IPA), $75,000. San Francisco, CA: Ford Foundation.


Edgell, Robert A., & Landry, R. (2006). Reclaiming and sustaining our democracy through independent media: General operating support for the Independent Press Association (IPA), $52,000. San Francisco, CA: Working Assets.


Edgell, Robert A., & Landry, R. (2005). General operating support for the Independent Press Association (IPA), $5,000. San Francisco, CA: New Visions Foundation.


Edgell, Robert A., & Landry, R. (2005). Reclaiming and sustaining our democracy through independent media: General operating support for the Independent Press Association (IPA), $90,000. San Francisco, CA: Overbrook Foundation.


Edgell, Robert A., Landry, R., & Jue, L. (2005). Campus journalism project (IPA), $50,000. San Francisco, CA: Surdna Foundation.


Edgell, Robert A., Landry, R., & Jue, L. (2005). George Washington Williams fellowship for journalists of color (IPA), $100,000. San Francisco, CA: Ford Foundation.


Edgell, Robert A., Landry, R., & Jue, L. (2005). Greenhouse (IPA), $75,000. San Francisco, CA: Surdna Foundation.


Edgell, Robert A., Landry, R., & Jue, L. (2005). Increasing public debate on critical social, political, and economic issues: Support for new voices in independent publishing (IPA), $40,000. San Francisco, CA: Arca Foundation.


Edgell, Robert A., Landry, R., & Jue, L. (2005). Voices that must be heard (IPA), $100,000. San Francisco, CA: Ford Foundation.


Landry, R., Smith, J., & Edgell, Robert A. (2005). Independent press development fund PRI capitalization of revolving loan program (IPA), $1,500,000. San Francisco, CA: Ford Foundation.


Edgell, Robert A. (2003). Media MBA student scholarships, CHF 80,000. St.Gallen, Switzerland: Random House, a division of Bertelsmann AG.


Edgell, Robert A. (2000). Website proposal for the American Communications Foundation, $200,000. San Francisco, CA: Surdna Foundation.


 

RECENT AWARDS AND COMMENDATIONS


Spring 2011, received special commendation from American University, Kogod School of Business matriculated graduate students orientation organizer, “ . . . the students really enjoyed your workshop: 100% of them rated it a 4 or 5 (5=excellent). - one student even wrote in a "6" to indicate it was better than excellent ,100% said they agree or strongly agree with this statement: Case Analysis:  This session gave me a good introduction to the problem solving and critical thinking involved in case analysis. Thank you!”, for creation and delivery of the Case Analysis Workshop.


Fall 2009, received special commendation from American University, Kogod School of Business CAC chairperson, “Your report serves as a model for others, which speaks highly of the effort that you put into it.”, for role as primary author of CAC report, MBA Communication Assessment Spring 2009 Study.


Spring 2008, first place in the American University, Kogod School of Business faculty syllabus competition (as judged by a panel of faculty, administrators, and students).


 

MEDIA INVITATIONS, APPEARANCES, AND INTERVIEWS


2011 Magazine, interviewed as creativity expert for upcoming issue of Kogod Now.


2010 Internet, invitation from Voice America to develop a new online radio talk show covering business innovation topics.


2003 Newspaper, interviewed by Business Week Europe (Jack Ewing) for article about media companies.


2002 Magazine, cited by Publishers Weekly (Calvin Reid) in “People” section for new position at the University of St. Gallen.


1993 Newspaper, interviewed by New York Newsday for article about gay and lesbian students at prominent universities.